It goes by many names. “America 2.0, New Normal, Sales 200.0, New Reality.” All refer to


The answer to the question at the top of this page will continue to evolve for the foreseeable future.

As organizations and individuals find their new normal and the new normal of others, the role of the meeting professional will become more critical. Disseminating information, changing behaviors, and encouraging employees has never been more important – or more complex.

By now, most professional MPs have developed a protocol for virtual meetings. Most employees have a working knowledge of Zoom or have Zoom Rooms in their homes. Virtual presentations will be needed for whatever area of performance the leadership team in the MP’s organization wants or needs.

Corporate and association leaders will continue to be in responsive and reactive modes. Do you have subject matter experts on most topics who can deliver quality virtual presentations?

CONTENT: Can they abbreviate their presentation to accommodate the shorter video conference time frames? Do they offer quality online follow-up media?

DELIVERY: Do they use professional equipment and apps?

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Click here to watch a comprehensive video that will serve two purposes for your clients:

  1. It covers many of the changes in professional selling that must be addressed now. They can provide it to their sales leaders who can review it to determine which area they want to address in their next event.
  2. It was shot in one of my Zoom Rooms (without the flat screen behind me) to demo the content and delivery quality that your organizations can model.

With customers buying in new and different ways, this is a perfect time to embrace our new Corporate Sales Training Program and our new course “Kaizen for Sales.” Contact for details or visit this link.

For more than thirty years Chuck Reaves, CSP, CPAE, CSO has been developing forward-leaning sales processes, technologies and leadership principles to help organizations raise their prices and their volumes simultaneously.

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