About Chuck Reaves

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So far Chuck Reaves has created 27 blog entries.

No More Video Emails: Important Blended Selling Update

Video Emails On Their Way Out VIDEO EMAIL: A video or other multimedia embedded in the body of an email; not an attachment or a link. A Popular Concept Overused 2019 may see the end of embedded videos in emails. Ironically, it’s because they are becoming increasingly popular – and unprofessional. That’s the bad news; [...]

By |2019-01-10T17:51:49+00:00January 10th, 2019|Categories: Blended Selling, Change, Lessons, Training, Using Video in Sales|0 Comments

A Surprising Sales Strategy for 2019

It is happening throughout the North American culture. It is the result of prolonged approaches that are being increasingly resisted. Some of the Generally Accepted Sales Practices (GASP) of value-added selling support it. The amazingly powerful approach for 2019 is humility. If you are familiar with the Pendulum Theory, this is obvious. Our culture is [...]

By |2019-01-10T16:22:21+00:00January 10th, 2019|Categories: Blended Selling, Lessons, Training|Comments Off on A Surprising Sales Strategy for 2019

A New Year, A New Underclass

You Are Either in the New Underclass or You Know Someone Who Is Your Employee? | Your Boss? | Your Spouse? | Your Friend? January Some folks got together and decided to create a new calendar - one that would be accepted all over the world. They decided that the first month would be named [...]

By |2019-01-10T17:04:02+00:00January 1st, 2019|Categories: Change, Lessons|0 Comments

You Are Probably Having a Greater Impact Than You Think

There Can Be Magic In Your Next Presentation You can file this one under "Old Dogs and New Tricks" Whether you are a CEO, Leader, manager, teacher, parent or professional speaker, you make presentations. Some are more important than others. Some audiences are larger and others more intimate. How can you maximize the impact of your [...]

By |2018-11-02T04:37:31+00:00November 2nd, 2018|Categories: Lessons, Training|0 Comments

A One-Two Punch for Increasing Sales

Try these: a two-step success story. Dave Watt is the sales leader at General Plastics in Tacoma. First of all, you should understand that GP is a sales-focused company. All companies are sales-driven (“Nothing happens until the sale is made”), the rare ones are sales-focused. The entire leadership team participates in every aspect of selling. The Chief, HR, Marketing and [...]

By |2018-10-19T06:56:29+00:00October 19th, 2018|Categories: Training|0 Comments

MYTH: When the Customer Sees the Benefits, They will Buy From You

MYTH: When the customer sees the benefits, they will buy from you. TRUTH: When the customer understands the benefits, they will buy from you. "Thoughts always precede actions." A frequent complaint from my clients’ salespeople: “I did a feature-benefit analysis but the customer took my ideas and bought from a lower-priced competitor.” Of course they [...]

By |2018-10-02T16:05:41+00:00August 21st, 2018|Categories: Sales Myths|0 Comments

MYTH: Sales Professionals Cause Customers to Buy

MYTH: Salespeople cause customers to buy. TRUTH: Sales professionals cause customers to think. "Thoughts always precede actions." Successful sales professionals change the way their customer or prospecting is thinking. Then, the customer or prospect will buy from them. There are tricks some salespeople use that cause customers to make decisions they later regret. It's called buyer's [...]

By |2018-10-02T16:05:41+00:00August 8th, 2018|Categories: Sales Myths|0 Comments